A deep dive into Korea’s digital marketing trends and consumer behaviour in 2023
The eventful year of 2022 has ended and the arrival of a hopeful new year has begun. How has digital marketing changed in the post
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The eventful year of 2022 has ended and the arrival of a hopeful new year has begun. How has digital marketing changed in the post
In contrast to the majority of other countries, Korea uses Naver more frequently than Google. The ability to be found in Naver is crucial for
Want more Koreans to visit your website? Then you have to do search engine optimization (SEO) for Naver, Korea’s largest search engine. SEO is necessary
No, digital marketing is not about spam email or popups (anymore) – thankfully. I personally prefer not to use those techniques because I think they
Shopify, the ecommerce platform from Canada, has started offering its services in Korea. Shopify Korea launched its new Korean website recently: https://www.shopify.co.kr/. The interface is
Influencer marketing is a relatively new aspect of digital marketing, but it is rapidly becoming an important part of any digital marketing strategy. Korea is
More and more Koreans like to travel abroad. The GDP per capita is increasing (graph is below) so more Koreans want to enjoy their holiday
As you may know the Korean economy is largely dominated by conglomerates like Samsung, SK, Hyundai and LG. One study even finds that “31 chaebols
So you want to do SEO, advertise or write a blog post for your organization. Keyword analysis is the cornerstone of any digital marketing strategy.
You want to kickstart your career as a digital marketer in Korea at an agency or startup. But it can be quite difficult to
The eventful year of 2022 has ended and the arrival of a hopeful new year has begun. How has digital marketing changed in the post
In contrast to the majority of other countries, Korea uses Naver more frequently than Google. The ability to be found in Naver is crucial for
Want more Koreans to visit your website? Then you have to do search engine optimization (SEO) for Naver, Korea’s largest search engine. SEO is necessary
No, digital marketing is not about spam email or popups (anymore) – thankfully. I personally prefer not to use those techniques because I think they
Shopify, the ecommerce platform from Canada, has started offering its services in Korea. Shopify Korea launched its new Korean website recently: https://www.shopify.co.kr/. The interface is
Influencer marketing is a relatively new aspect of digital marketing, but it is rapidly becoming an important part of any digital marketing strategy. Korea is
More and more Koreans like to travel abroad. The GDP per capita is increasing (graph is below) so more Koreans want to enjoy their holiday
As you may know the Korean economy is largely dominated by conglomerates like Samsung, SK, Hyundai and LG. One study even finds that “31 chaebols
So you want to do SEO, advertise or write a blog post for your organization. Keyword analysis is the cornerstone of any digital marketing strategy.
You want to kickstart your career as a digital marketer in Korea at an agency or startup. But it can be quite difficult to