Korean advertisement prize winners and research

Which Korean ads won prizes and what does research about Korean ads say? In this blog post you will find the posters and videos that won prizes at the 2023 Korea Advertising Awards hosted by the KFAA (Korean Federation of Advertising Associations). Source: https://adawards.ad.co.kr/annual/winners https://m.edaily.co.kr/news/read?newsId=02961846622682440&mediaCodeNo=257 Also, we share research about common and effective Korean ad […]
Most popular Korean social media (2023)

Koreans are generally a social people and the “Active social network penetration in Korea” was 93%, the third highest in the world. Korea also has the world’s 6th highest smartphone penetration rate. But what are the most popular social media apps in South Korea? There are different ways to measure this, for example: Every method […]
Which countries do Koreans like the most?

Every year, millions of Koreans travel internationally for a variety of reasons. Despite there still being a decrease in international travel from the figures recorded before the covid-19 pandemic, there has been an overall shift in the preferences for Koreans regarding their favourite and least favourite countries, as well as their choice if they were […]
건기를 맞은 푸꾸옥 여행 추천 여행지
추운 날씨에 몸을 움추리게 되면 따뜻한 동남아 여행이 간절할때가 있으시죠? 베트남 사람들도 외국인들도 이맘때쯤 방문하기가 매우 좋은 푸꾸옥을 많이 찾게 됩니다. 우리나라 겨울에 푸꾸옥은 건기를 맞아 매일 좋은 날씨가 이어져 해변에서 쉬거나 다양한 해양 스포츠를 즐기기에 최적의 기간이 됩니다. 그래서인지 요즈음 푸꾸옥 여행을 떠나는 분들이 많은데요. 푸꾸옥 여행을 계획할 때 활용할 수 있는 다양한 정보를 […]
나트랑 빈펄 리조트 즐기는 방법
나트랑은 베트남 사람들 뿐 아니라 전세계인들이 자주 찾는 대표적인 베트남의 휴양지입니다. 특히 우리나라 사람들도 많이 방문하는 곳으로 언제나 방문해도 여러가지 즐거움이 가득한 곳이죠. 이 블로그에서는 나트랑에 있는 빈펄 나트랑 리조트들과 관련 시설까지도 모두 이해하기 쉬우시도록 소개해 드릴게요. 빈펄 럭셔리 나트랑 나트랑 빈펄 럭셔리 리조트는 럭셔리하고 아름다운 리조트를 원하시는 분이라면 빈펄 럭셔리 나트랑 에서 가족과 또 […]
Naver vs Google

Naver Naver is a search engine that was launched in 1999 and has grown into becoming South Korea’s main search engine with approximately 40 million active users. When Naver was first launched, its main goal as a platform was to be the quickest search engines available in order to be the most used search portal […]
Naver’s Papago Vs Google Translate

What is Naver Papago? Naver’s Papago is a translation platform which was officially launched in 2017 by the Naver corporation. The service was originally intended to be used as an app separate from other Naver services but as a reflection of consumer usage, it became a part of Naver’s home page in addition to having […]
The Global Rise of Naver Webtoons and 5 of the Best Korean Webtoons

‘Webtoons’ are a form of digital comics that have grown in popularity since the 2010’s. Through this blog post, we have explored the journey of the Webtoon phenomenon since its creation.
Teaching Business English in South Korea

Have you ever considered becoming an English teacher in South Korea? Every year many people from across the world come to South Korea to teach English to school aged students. However, there is a wide range of teaching opportunities available to native English speakers that, although not as publicized, can be an ideal option […]
Korean Office Attire

In recent years South Korea has become known on the internet for citizen’s fashion styles.Despite this, knowing how to adapt to dressing appropriately for the Korean climate andtypically conservative culture in the workplace can be challenging to those unfamiliar. InKorea there is often an emphasis on looking smart, well turned out and neat rather thanwearing […]