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Naver’s Upgraded Search: Streamlining Finance, Local Discovery, and Travel

Naver’s latest search enhancements simplify access to critical information across finance, local exploration, and travel. From ETF insights to restaurant details and airport wait times, Naver delivers precise, user-focused data.

ETF Search: Smarter Investing

Naver’s revamped ETF search, launched September 29, 2025, offers key investment details at a glance. View dividends, returns, and fees instantly. AI-powered briefings break down ETFs for beginners, highlighting popular and high-return options. For deeper insights, N Pay Securities provides portfolio details, dividend history, and net fund flows. Investors can place orders seamlessly via “Easy Order.” Explore ETFs like KODEX 200 or TIGER US S&P 500 directly.

Place AI Briefing: Smarter Local Search

Since September 25, 2025, Naver’s Place AI Briefing transforms local searches. It summarizes restaurant details like parking, reservations, menus, and group seating, using owner data and user reviews. The AI handles specific queries like “Salt&C view” or “Corner Bite service,” covering 200 user-interest keywords. Click “related questions” for instant re-searches, like “Salt&C brunch.” Currently focused on restaurants, it will soon expand to attractions and lodging.

Incheon Airport Wait Times: Smarter Travel

Naver’s new service, launched October 1, 2025, provides real-time wait times and congestion levels for Incheon Airport’s Terminal 1 departure halls. Search “Incheon Airport congestion” or “departure wait time” to see east/west hall statuses, color-coded as smooth, moderate, busy, or very busy. Check forecasted passenger numbers for Terminals 1 and 2 to plan arrival times. Powered by Incheon Airport Corporation’s reliable data, this service minimizes travel stress, with Terminal 2 expansion planned.

Naver’s search upgrades empower users with fast, accurate information, making investing, dining, and traveling more efficient.

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About The Author

JK

CEO of Punch Digital Marketing. Creative and customized strategies for startups to stock listed Fortune 500 companies. Tangible results in advertising, SEO and social media. Ex-Dell, ex-LG, MBA, 17+ years experience in digital marketing. Started in 2007 at a leading digital marketing agency. Guest lecturer, keynote speaker, mentor.

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