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Context is everything. To really understand Korean business culture, you also need to understand parts of Korean history, economy and typical Korean social concepts. Below
Use Naver Map in English Download the app: Open the app Tap the icon on the top left Tap the gear icon Tap “한국어” Tap
Every year South Korea becomes more and more modern, but it is important to recognize as a foreigner possibly coming to work in Korea for
How are business negotiations done in Korea? And how are they different from China, Japan or the USA? How to conduct yourself during meetings to
If you are new to the Korean market, you probably are very interested in how to set up the right marketing strategy for your company.
Want to reach South Korean consumers digitally? In Korea, digital is the majority (54%) of advertising in Korea. In 2021, Korean digital advertising had the
Korean ad market Want to advertise in Korea? In 2021 the total advertising revenue in Korea (Asia’s fourth-largest economy) was 13.99 trillion won (about $11.7
Korea is one of the few countries (like China and Russia) where Google is not the largest search engine. Advertising on it can greatly help
